Toys R Us’ Website is Open For Business Again... Checkout Via Target, Also to Open Stores in the U.S. Again
- Target is partnering with the parent company of the Toys R Us brand, TRU Kids, to help it relaunch ToysRUs.com.
- The deal will allow the Toys R Us brand to once again have an online presence, post bankruptcy, as it simultaneously begins to open stores in the U.S. again.
- And it could be a huge boost to Target’s already-strong toy business ahead of this holiday season.
- The new site will also be a resource for parents looking for educational tools for kids, videos, top toy lists and product reviews.
They opened their first, much smaller, store in a New Jersey mall this morning. They plan to open a second store in Houston soon.