Burger King tests loyalty program as part of digital push
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Burger King customers in Los Angeles, Miami, New York City, New Jersey and Long Island will be able to earn rewards points for every dollar that they spend. Members can also rack up points for orders from Burger King’s website or app. The program’s testing right now is primarily in the burger chain’s digital channels, according to Doty.
https://www.cnbc.com/2021/02/09/burger-king-tests-loyalty-program-as-part-of-digital-push.html
